Babor is a German brand of professional cosmetics specializing in the development and production of innovative skincare products. The company's products are renowned for their high quality and effectiveness, making them popular among professionals in the fields of cosmetology and aesthetic medicine.
BABOR
12% – Monthly audience growth
25,000 – Daily channel reach
+3 – New blogger ambassadors per month
The project aimed to increase brand product sales by implementing a new brand identity, boosting user engagement, and enhancing brand awareness in Russia. It also targeted the premium market segment to promote services, organized photo and video shoots, and developed both a partnership and ambassador program.
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