A New-Generation Fitness Center Network in 10 Cities Across Russia and Thailand THE FLEX is a next-generation fitness studio network offering smart stretching and a unique fitness methodology, with over 20,000 female clients worldwide.
THE FLEX
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20% – Monthly audience growth
4,300 – Daily channel clicks
65,000 – Daily channel reach
4,000 – Leads per month
$4 – Cost per lead for a membership purchase
As head of marketing, I promoted fitness services targeted at the premium segment by developing a new visual brand strategy. I continuously increased lead generation and improved conversion rates, launched special partnership and ambassador programs, and implemented new marketing funnels and business processes, creating a fresh visual concept.
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